10 Must-Know Excel Formulas & Functions Every Business Owner Should Learn (With Excel Examples)

Running a business means working with numbers every day—sales, expenses, budgets, inventory, customer data, and employee records. Microsoft Excel is one of the most powerful tools and Excel formula to manage all these tasks quickly and accurately.

Whether you run a shop, manage production, sell online, or operate a service business, learning a few essential Excel formulas can save you hours of work each week.

In this guide from SoluExcel, you’ll learn the 10 most important Excel formulas every business owner should use—each explained with clear Excel tables, cell references, and exact formula locations.

1. SUM() – Add Values Instantly

SUM helps you add sales, expenses, quantities, or totals easily.

Excel Example

Excel formula SUM() – Add Values Instantly

Apply this formula in cell B6

=SUM(B2:B5)

This gives the total sales.

2. AVERAGE() – Find the Average

Useful to find average sales, purchase cost, attendance, performance, etc.

Excel Example

Excel formula AVERAGE() – Find the Average

Apply in cell B5

=AVERAGE(B2:B4)

3. COUNT() and COUNTA() – Count Rows Quickly

COUNT = counts numbers
COUNTA = counts all non-blank values

Excel Example

Excel formula COUNT() and COUNTA() – Count Rows Quickly

COUNT (Apply in C2):

=COUNT(A2:A5)

COUNTA (Apply in C3):

=COUNTA(B2:B5)

4. IF() – Make Simple Business Decisions

Use IF() to classify data, set conditions, or auto-judge performance.

Excel Example

Excel formula IF() – Make Simple Business Decisions

Apply in cell C2

=IF(B2>=50000,"Bonus Eligible","Not Eligible")

Copy down to C3 for Sumi.

5. VLOOKUP() – Search Data Instantly

Popular for retrieving prices, product names, customer details, etc.

Excel Example

Excel formula VLOOKUP() – Search Data Instantly

Apply in cell E2

=VLOOKUP("P02", A2:C4, 3, FALSE)

6. XLOOKUP() – Modern, Easier Lookup

More powerful than VLOOKUP. Only recommended for all business Excel users.

Excel Example

Excel formula XLOOKUP() – Modern, Easier Lookup

Apply in cell D2

=XLOOKUP("Mina", A2:A4, B2:B4)

7. SUMIF() – Add Based on One Condition

Used for product-wise sales, region-wise totals, category totals, etc.

Excel Example

Excel formula SUMIF() – Add Based on One Condition

Apply in cell D2

=SUMIF(A2:A4,"Shoes",B2:B4)

SUMIFS() – Add Using Multiple Conditions

Excellent for filtered sales or complex reports.

Excel Example

Excel formula SUMIFS() – Add Using Multiple Conditions

Apply in cell D2

=SUMIFS(C2:C4, A2:A4, "Dhaka", B2:B4, "Completed")

8. COUNTIF() – Count Based on a Condition

Great for counting paid invoices, completed tasks, or repeated items.

Excel Example

Excel formula COUNTIF() – Count Based on a Condition

Apply in cell C2

=COUNTIF(B2:B4,"Paid")

COUNTIFS() – Count by Multiple Conditions

Excel Example

Excel formula COUNTIFS() – Count by Multiple Conditions

Apply in cell D2

=COUNTIFS(B2:B4,"Online",C2:C4,"Completed")

9. CONCATENATE() & TEXTJOIN() – Combine Text Easily

Useful for creating full names, product names, IDs, labels, etc.

Excel Example

Excel formula CONCATENATE() & TEXTJOIN() – Combine Text Easily

CONCATENATE formula in D2, Business users can use CONCAT()

=CONCAT(A2," ",B2," ",C2)

TEXTJOIN formula in D3, this formula is only for Business users

=TEXTJOIN(" - ", TRUE, A2:C2)

10. PMT() – Calculate Monthly EMI

Used for business loan planning and installment forecasting.

Excel Input Setup

Excel formula PMT() – Calculate Monthly EMI

Apply in cell B4

=PMT(B2/12, B3, -B1)

Conclusion

These 10 Excel formulas are essential for every business owner because they help:

  • Track sales
  • Analyze expenses
  • Manage customers
  • Prepare reports
  • Improve productivity
  • Make smarter financial decisions

With these examples using actual Excel rows and columns, anyone—even beginners—can apply the formulas immediately.

At SoluExcel, we help business owners and professionals master Excel through blogs, training, dashboards, and custom spreadsheets designed for real business needs. Contact us.

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